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Bridge Pointe Church
Overview
Bridge Pointe Church was birthed out of a philosophy of unity after two metro-Atlanta churches merged in 2015 to erect this new, vibrant ministry. Supported by their mission statement, "Building Bridges. Breaking Barriers.", Bridge Pointe makes it their effort to dismantle the ever-growing division in our communities and preach a gospel of oneness in Christ. We've had the pleasure of developing their visual brand over the past few years and creating select printed and digital deliverables - notably, their updated outdoor monument sign, indoor wayfinding signage, retractable banners, and social media graphics. These collective efforts sought to amplify their message of solidarity and reflect their pursuit to attract and empower a younger audience while upholding the traditions in which they were established.
Services
Brand Identity
Web Design
Signage
Apparel
Website Redesign
Bridge Pointe Church's top concern for their updated site design was the assurance that their visitors would be able to easily navigate through their content and robust offerings while attaining a minimal and modern look. They were also facing growing pressure to improve their online presence in response to the COVID-19 pandemic. We partnered with them in the endeavor to rebuild their site and enacted a detailed approach to ensure they met their goals. By combining a simplified and intuitive site structure geared towards highlighting their small groups and events, along with updated and appropriate photography of actual church members, and a vibrant, refreshing color palette, we were able to completely transform the user experience of their site.
Apparel
We collaborated with Bridge Pointe Church to create branded apparel that oozed their mission statement and deepened their sense of unity. Each design was intentionally crafted as a visible representation of the culture of Bridge Pointe and serves as an additional avenue to create a spirit of belonging among its members and community.
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